Monday 11 November 2013

History Of Title Sequences (Opening Sequence)

Titles In Silent Films:
A title sequence is used by a movie to present their title, key production and cast members. In the early 'silent film' era they began using title sequences by putting them on cards to give context and inter-titles. The title sequence was used to signal the start and end of a movie and were also used periodically throughout the silent film to give essential knowledge for the audience to understand what was going on in the movie. One of the main title sequence movies was  'Intolerance' where the directors name is featured in five different ways. It is also one of the first movies to use title sequences.



The Development Of Title Sequences:
After the invention of televisions in the 1950s movies struggled to be as popular as they were. During this time film makers came up with drastically different ideas to keep people interested, and to not lose the film industry. One of the main ideas that changed the movie industry was changing the way that title sequences were used. This was when title sequence design was born. Examples of these famous new title sequences were movies such as 'To Kill A Mockingbird' and 'Almost Famous'. In some movies like 'The Wizard Of Oz' the opening credits roll with a background of (sometimes moving) clouds, this was very common in the movie industry at the time as well.



The Digital Era And How It Changed Title Sequencing:
In the mid 1990s title sequencing changed again. This was dew to new developments in the film industry and the digital era. This allowed title sequences to be more creative and interesting, therefore creating countless new ideas on how to do it. Some ran their credits over their opening sequence and others even opted to get rid of opening sequences all together and have them all at the end. For example in Kenneth Branagh's 'Hamlet'  he doesn't have many credits, but they are shown as the camera pans across the base os the statue of dead King Hamlet. Most of his credits come at the end.





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